Use mystery shopping? Share the data across departments

(By Judi Hess – President, Customer Perspectives) If you’re a bank that has used the services of a mystery shopper company such as Customer Perspectives, you’ll get more value from your investment if you share the resulting data across departments and encourage...

What to measure when you use mystery shopping services

Mystery shopping reports can reveal how well your employees are interacting with customers and, therefore, the mystery shopping process is one that can be used in a multitude of types of businesses, according to this article.  Some common questions that can be...

Three services mystery shoppers can provide

In an article on Investopedia, some examples of mystery shopping and how it can benefit the end-user, the customer, are explained: Branding A mystery shopper can check that an establishment has “brand integration”—otherwise known as providing a product or service that...