It’s All About the Customer Experience!

by | Apr 19, 2011 | Businesses

Although the significance of customer relations to your overall marketing strategy is inestimable, clearly your marketing dollars are ill-spent if you fail to upgrade the capabilities of your customer contact employees.  Advertising promotes interested propects, but...

Customers Shunning Shoddy Service

by | Apr 8, 2011 | Businesses

Just as today’s consumers are shunning shoddy merchandise in favor of longer lasting quality products, so too are they rejecting shoddy service.  In our increasingly impersonal world, customers value being recognized and treated as individuals. This is only slightly...