by studio98 | Sep 11, 2010 | Businesses
“Night Away” Vouchers And iPod Shuffles Awarded For 100-Plus Scores When Merchants Bank ($1 billion, Burlington, Vermont) updated its mystery shopping program three years ago, it had two main goals: Goal #1: The bank wanted to find a mystery shopping...
by studio98 | Sep 11, 2010 | Businesses
Expert Offers Advice On How To Design Your Program A common error that financial institutions make when designing a mystery shopping program is to assume that customer service and product sales require the same skill set, says Jack Geiger, Senior Marketing Research...
by studio98 | Sep 11, 2010 | Businesses
A Good Program Verifies Your Customer Service Standards Aren’t Slipping “I’d like to see banks shop their competition more. It’s tough to compete in an environment where you don’t understand what’s happening next door.” A...
by studio98 | Sep 11, 2010 | Businesses
Employees Who Receive A Perfect Score Earn A $25 Gift Certificate Employees who receive a low mystery shopping score must write a memo to the EVP Guaranty Federal Savings Bank (Springfield, Missouri) offers a special reward to employees who receive a perfect score on...
by studio98 | Sep 11, 2010 | Businesses
Bank Incorporates Results Into Its Employees’ Performance Goals Mystery shopping programs that evaluate employee performance on a regular basis may have important advantages over programs that take a more ad-hoc approach. Regular shops keep employees on their...
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